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Jelicia Ross
Jelicia Ross
A career in three moments

JeliciaRoss

Analytics, Automation & AI  ·  HR & Org Strategy

If we don't create the future we want, we'll inherit someone else's vision.

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I did not plan this career. I built it by staying curious, taking the opportunities that felt right, and not letting the ones that got closed off stop me from finding another way in.

Chapter One

The
Curiosity

I came into my career genuinely curious and not particularly attached to a fixed destination. Consulting was a good fit for that. Every engagement was a new problem, a new domain, a different set of constraints to figure out. What I was really building in those years was a way of working: get into something quickly, build something real, learn from what breaks, and keep going.

When data science started becoming a serious discipline in the industry, I wanted in. I had the instincts for it and the drive to develop the skills. Getting there took longer than it should have, and not because of any gap in my ability. That experience clarified something important about what I wanted to spend my career doing and who I wanted to build it for.

I have always learned faster by building something real than by waiting until I felt ready to start.

Chapter Two

The
Revelation

At some point in every data project, I noticed that the numbers were never really the thing people needed. What they needed was to understand what the numbers meant about them: their decisions, their culture, what they were reinforcing without realizing it. That became the work I cared about most.

I also do improv and sketch comedy, and it turns out the skill is the same. You are not trying to be funny. You are trying to understand what the room needs and build the conditions for it to land. A dashboard that no one acts on has the same problem as a joke with no setup. The content might be right, but the communication failed.

So I focused on people analytics not as a reporting function, but as a way to show organizations an honest picture of themselves: what they had built, what they were enabling, and what needed to change. That lens changed how I approached everything.

People are not data points. They are what the data is trying to explain, and that distinction changes everything about how you build for them.

Chapter Three

The
Conviction

When I joined Pinterest, the team I was stepping into did not really exist yet as a distinct function. I built it: the structure, the culture, the processes, the tooling. I also spent 11 months as Interim Director across two teams after my manager left, which meant doing both jobs at once while continuing to ship. That was hard, and it also confirmed what I already suspected about how I work best: I do my clearest thinking when the problem is real and the stakes are not hypothetical.

The AI experimentation I have done at Pinterest, with Claude, MCPs, and HRIS integrations, has been less about what the tools can do and more about understanding where they fall short, where people get frustrated with them, and what a better version of the pairing looks like. That is the problem I find most interesting right now.

I believe the next generation of people analytics tooling should be designed with the same care and intentionality we expect from any product that affects how people experience work. That is the standard I hold myself to, and the one I want to keep building toward.

The work I find most meaningful is the kind that still matters after the role ends: the tools people keep using, the standards that stick, the team culture that outlasts whoever built it.

Selected experience
Pinterest
Head of People Data & Products
2024 — Present
Built and led the Data, Automation and Product team from the ground up. Served as Interim Director across two teams for 11 months while maintaining all existing commitments. Founded the Sustainable AI Working Group.
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Dell Technologies
Data Science Enablement Leader / Chief of Staff / Lead Data Scientist
2021 — 2024
Led a team of 30-plus data professionals across three progressive roles. Managed a $30M-plus budget and built a Talent Data Strategy for a 130,000-plus person global workforce.
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Deloitte Consulting
Strategy & Analytics Consultant
2016 — 2021
Guided public and private sector clients through full-cycle analytics engagements across strategy, capability building, and technology modernization.
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Correlation One
Lead Teaching Assistant & Teaching Assistant
2021 — 2022
Delivered 500-plus hours of instruction across two programs serving 1,000-plus Amazon warehouse employees and 75-plus career-transitioning analysts. Trained 10-plus TAs and guided 20-plus project teams from start to completion.
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The thesis

"If we don't create the future we want, we'll inherit someone else's vision."

Jelicia Ross  ·  Analytics, Automation & AI  ·  HR & Org Strategy
TL;DR / The short version
Jelicia Ross
Analytics, Automation & AI  ·  HR & Org Strategy

I have spent the better part of a decade at the intersection of data, product, and people, building the infrastructure, tools, and team culture that help organizations actually understand and act on what they measure. Currently leading people analytics at Pinterest.

Pinterest
Head of People Data & Products
2024 — Present
Dell Technologies
Data Science Enablement Leader
2021 — 2024
Deloitte Consulting
Strategy & Analytics Consultant
2016 — 2021

"If we don't create the future we want, we'll inherit someone else's vision."